This is a guest post by Renae Christine of Rich Mom Business
One great way of marketing your business is the use of social media. Social media marketing has been proven to be effective, thus, if you have a business, you should consider using it. However, if it is your first time to apply it, you have to know the tools that you should use. To help you with that, here are 5 tools to manage your social media accounts:
TweetReach. This is a very important tool if you are planning to make use of Twitter a lot. This tool will help you see how far your tweets go. By using it, you can know the number of people who have received your tweets and how many had shared and retweet your tweets.
Essentially, you have to know how successful your tweets are, thus, you have to know if they do reach people. And how would you know that? Well, this tool is the answer.
Traackr. If you would like to find people who can have a great influence in your space, you should use this tool. This tool will allow you to recognize those who are influential in your industry, and these influential people can mean a lot to your business or they can perhaps become your potential clients.
Another great thing about this tool is the fact that it can allow you to view how leaders in social media contribute and respond to content that you share. And of course, this also allows you to follow people whom you deemed helpful to you.
RebelMouse. This tool can capture, organize and display content automatically from your Twitter and Facebook accounts. Additionally, you can use this tool to edit content, move them all through your page as well as highlight certain phrases.
Content curation, which is the process of filtering content based on industries, tags and topical categories, is very important in social media. This tool can help you curate your content, thus, consider using it.
HootSuite. With the use of this tool, you can now manage multiple social media accounts just like Facebook, Tweeter, Google+ and LinkedIn effectively. This does not only help you in tracking your social media analytics, but it also helps in tracking Google analytics. Also, with this tool, you can schedule the release of your tweets and of course, it has mobile apps, thus you can use it on your mobile phone.
Evernote. This is another tool that you should consider if you are planning to start social media marketing. With this tool, you can capture notes, webpages, audio web clips and photos. These captures will then be stored in one place, thus making it easy for you to access them if needed. And of course, you can use this tool to share the notes that you have captured to your friends and colleagues, thus, making it easier for you to collaborate on your projects.
There are a lot more tools that are available, but these 5 are among the most important. Use them and jump start your social media marketing successfully.
About Renae Christine
“By the time I graduated college I was offered the editor in chief position at a Las Vegas weekly newspaper. So what did I do? I took it … for one week. Then I quit to be a stay at home mom.” “So what’s next? I thought. Did I really just get a BA degree in journalism and quit my dream Editor in Chief position to sit here and change poopy diapers?” Since then, Renae has created more than a dozen successful home businesses, for herself and others. She now blogs daily at http://RichMomBusiness.com to help other Moms get their businesses started.