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Battle of E-commerce Titans: Shopify vs BigCommerce (2024 Review)

Shopify vs BigCommerce: So you're in the market for an e-commerce platform and you've come across two popular contenders: Shopify and BigCommerce. These platforms have been making waves in the online business world for quite some time, offering entrepreneurs like yourself a simple and efficient way to set up and manage their online stores. In this article, we'll be comparing the two to help you determine which one is the best fit for your business needs. So let's dive right in, shall we?

Now, let's take a quick look at the history of these platforms and why they have become such go-to choices for online retailers. In the past, setting up an online store required a significant investment of time, money, and technical expertise. But thanks to advances in technology, platforms like Shopify and BigCommerce have revolutionized the e-commerce landscape. They provide you with all the tools and features necessary to build a professional-looking online store, manage inventory, process payments, and even optimize for search engines.

In this article, we'll compare Shopify vs BigCommerce in terms of their ease of use, pricing, customization options, and available features. By the end, you'll have a clearer understanding of which platform aligns better with your specific business goals and requirements. So, let's get started and find the perfect solution for you!

Shopify vs BigCommerce

Shopify and BigCommerce are two leading platforms in the world of e-commerce, providing online retailers with the tools they need to create and manage their own online stores. These platforms are designed to be user-friendly, allowing even those without technical expertise to easily set up and customize their online businesses. With a wide range of features and templates available, both Shopify and BigCommerce cater to the needs of businesses of all sizes, from small startups to large enterprises.

As an e-commerce entrepreneur, it can be overwhelming to choose the right platform for your online store. However, both Shopify and BigCommerce have proven themselves to be reliable and effective solutions. Here's why we like these products:

  • User-friendly interface: Both platforms offer intuitive interfaces that make it easy to navigate and customize your online store. With drag-and-drop builders and easy-to-use settings, you can create a professional-looking store without any coding knowledge.
  • Responsive templates: Both Shopify and BigCommerce offer a wide selection of responsive templates, ensuring that your online store looks great and functions well on any device. This is crucial in today's mobile-driven world, as more and more customers are shopping on their smartphones and tablets.
  • Extensive app and plugin marketplaces: Shopify's app store boasts over 8,000 paid and free third-party apps, providing users with an extensive range of functionalities to enhance their online stores. BigCommerce also offers an app marketplace, although it is not as vast as Shopify's. Nonetheless, both platforms provide opportunities for store owners to customize and expand the capabilities of their businesses.

Shopify and BigCommerce serve the same purpose: to help entrepreneurs build and grow their online stores. These platforms provide all the essential features needed to set up shop and make sales online. Some of the key features you can expect from both products include:

  • Store customization: Both Shopify vs BigCommerce provide a wide range of customization options, allowing you to showcase your brand and create a unique online store. You can easily change the design, colors, and fonts to match your brand's identity.
  • Inventory management: Both platforms offer robust inventory management systems, allowing you to easily track and manage your products. You can set up stock levels, receive notifications for low inventory, and even sync your inventory across multiple sales channels.
  • Payment gateways: Shopify and BigCommerce support a wide variety of payment gateways, including popular options like PayPal, Stripe, and Square. This ensures that you can offer your customers a seamless and secure checkout experience.
  • Order management: Both platforms provide comprehensive order management systems, allowing you to track and fulfill orders efficiently. You can view all your orders in one place, print packing slips and shipping labels, and automatically send order confirmation emails to your customers.

Overall Quality

When it comes to overall quality, both Shopify and BigCommerce are top-notch e-commerce platforms. They are trusted by thousands of businesses worldwide and have a proven track record of delivering reliable and high-performing solutions for online retailers.

Shopify is known for its user-friendly platform and beautiful themes. It has been in the market since 2004, making it one of the most established e-commerce platforms available. With its extensive app store and seamless integration with various external tools and services, Shopify provides users with endless possibilities for customization and growth.

On the other hand, BigCommerce offers a scalable and feature-rich platform that caters to businesses of all sizes. While it may have a slightly steeper learning curve compared to Shopify, BigCommerce provides more built-in features out of the box. This makes it a great choice for businesses looking for a robust and scalable solution without relying heavily on third-party apps.

Ultimately, the choice between Shopify and BigCommerce boils down to your specific business needs and preferences. Both platforms have their strengths and offer excellent quality, so it's important to evaluate your requirements and make an informed decision.

  • User-friendly interface with drag-and-drop builders
  • Extensive app store with thousands of paid and free apps
  • Beautiful and responsive themes
  • Reliable and scalable infrastructure
  • Excellent customer support
  • Additional costs for third-party apps and plugins
  • Limited control over the checkout process
  • Transaction fees for payments processed through external gateways (unless you use Shopify Payments)
  • Robust and feature-rich platform
  • Built-in functionalities for SEO, marketing, and analytics
  • Scalable infrastructure for businesses of all sizes
  • Flexible and customizable themes
  • Good customer support
  • Steeper learning curve compared to Shopify
  • Limited options in the app marketplace
  • Additional costs for certain features or advanced functionalities

Both Shopify and BigCommerce are highly respected e-commerce platforms that can help you launch and grow a successful online store. Each platform has its strengths and weaknesses, so it's important to carefully consider your business needs and requirements before making a decision. Whether you choose Shopify or BigCommerce, you can be confident in the quality and capabilities of these powerful e-commerce solutions.

Comparison of Shopify vs BigCommerce

When comparing Shopify and BigCommerce, both e-commerce platforms have their own unique features and advantages. Here's a breakdown of the specifications for each platform:

Ease of Use

Both Shopify and BigCommerce offer user-friendly interfaces and easy setup processes. However, Shopify is often regarded as the more beginner-friendly option. With its intuitive design and straightforward navigation, you can quickly start building your online store without much technical knowledge.

On the other hand, BigCommerce offers more customization options and advanced features, which can make it slightly more complex for beginners. It may require a bit more time to familiarize yourself with the platform's capabilities, but it also offers more flexibility in terms of design and functionality.

App Store and Third-Party Integrations

Shopify boasts a larger app store with over 8,000 paid and free third-party apps. This extensive range of apps allows you to enhance your store's functionality by integrating various marketing, inventory management, and customer service tools. Whether you need advanced analytics, abandoned cart recovery, or social media integration, you'll likely find a suitable app in Shopify's extensive marketplace.

BigCommerce also offers a wide range of integrations, but its app store is not as vast as Shopify's. However, BigCommerce offers more built-in features out of the box, which reduces the need for additional apps. If you prefer a platform that provides more comprehensive functionality without relying on third-party apps, BigCommerce may be the better choice for you.

Pricing and Scalability

Both Shopify and BigCommerce offer competitive pricing plans. The basic plans for both platforms start at similar price points. They both provide unlimited products, file storage, and bandwidth regardless of the plan you choose.

Shopify's pricing plans may be more suitable for smaller businesses, with packages ranging from Basic Shopify to Advanced Shopify. These plans offer varying levels of features and support.

BigCommerce, on the other hand, offers more scalability, making it a great choice for businesses looking to grow rapidly. While its plans may be slightly more expensive, they come with advanced features, such as real-time shipping quotes, custom SSL, and abandoned cart recovery, all of which can contribute to an improved user experience and higher conversion rates.

Keep in mind that both platforms charge transaction fees for using payment gateways other than their own. However, BigCommerce doesn't charge any additional transaction fees for any of its pricing plans.

Comparison Table

Ease of UseBeginner-friendly and intuitiveMore customization options
App Store and IntegrationsLarge variety with 8,000+ appsFewer apps but more built-in features
Pricing and ScalabilityVarious plans based on needsGreat scalability for growing businesses
Transaction FeesAdditional fees for third-party gatewaysNo additional transaction fees

Ultimately, the choice between Shopify and BigCommerce depends on your specific needs and preferences. Both platforms provide powerful e-commerce solutions, with Shopify excelling in its user-friendly design and extensive app offerings, while BigCommerce stands out with its built-in features and scalability.


Shopify's main drawback is its pricing structure, which can be expensive for small businesses or those on a tight budget. Additionally, while Shopify has a user-friendly interface, customization options might be limited compared to BigCommerce.

On the other hand, BigCommerce might be more suitable for businesses with a large product catalog, but it may require more technical knowledge to fully utilize and customize the platform. Some users have also reported slower load times and customer support responsiveness compared to Shopify.


For small businesses or those just starting out, Shopify is a great choice due to its ease of use, user-friendly interface, and extensive app store. Its pricing plans might be a bit steep, but the benefits outweigh the cost, especially for those who prioritize simplicity and less customization.

However, if you have a larger product catalog and desire more customization options, BigCommerce might be a better fit. It offers a robust platform with powerful features and scalability. Just keep in mind that it may require more technical knowledge to make the most of the platform and that there might be some limitations in terms of customer support and load times.

Ultimately, the choice between Shopify and BigCommerce depends on your specific needs and budget. Consider the size of your business, the complexity of your products, and your level of technical expertise before making your decision.

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